Colab Manager
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Salary Negotiable
Location Shanghai
FULL_TIMEConsultant Vera Shen
JobRef 1207170/001
Date posted 05 January 2023
shanghai marketing/general-marketing-consultancy 2023-01-06 2023-03-06 fashion Shanghai CN Robert Walters https://www.robertwalters.cn https://www.robertwalters.cn/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true
The role will help drive incremental sales in, liaise with international brands to plan for launching of colab products as well as explore Colab opportunities with local Chinese brands in the market of China.
Key Responsibilities:
- Assist Line Manager in all matters regarding business development and marketing
- Develop locally relevant new business partnership/ colab opportunities that help elevate the brand and business
- Collaborate with global colab team and CN cross functions to bring develop product launch strategy and GTM strategy and execution
- Develop and maintain strong long-term relationships with global colab project owners and local business partners to realize CN launch plan
- Act as key contact to internal cross-functional partners to build overall marketing approach and orchestrate communication plan & consumer journey
- Be responsible for marketing budget allocation, goal setting, and sales target forecast & report for overall colab product line
- Monitor competition and market trends in order to expand the product pipeline
Key Requirements:
- Bachelor degree or above in Business, Marketing discipline or equivalent
- 5+ years of relevant experience in brand marketing; specific in international lifestyle or fashion brand is preferred
- Experience in managing / developing a team towards growth potential
- Resourceful and experience in driving co-brand projects
- Passionate about technology, fashion, lifestyle brands, and be part of a growing start-up team
- Strong project management, problem-solving skills and interpersonal skills
- Fluent in English, excellent in verbal and written communication, presentation skills
About the Company:
My client is a global fashion brand which provides competitive salary and good internal platform.
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