Assistant Digital & Communication Manager
Salary CNY270000 - CNY331000 per annum
Consultant Nancy Wang
Date posted 24 May 2022shanghai marketing/product-brand-marketing 2022-05-24 2022-07-23 fmcg 上海 CN CNY 270000 331000 331000 YEAR Robert Walters https://www.robertwalters.cn https://www.robertwalters.cn/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png
This role is to help identify target audiences and plan media campaigns for two brands; And take over performance media, especially for Tiktok OPTC, Red SEM/SEO optimize.
- Help identify target audiences and plan media campaigns for two brands
- Take over performance media, especially for Tiktok OPTC, Red SEM/SEO optimize
- Optimize plans and budgets according to the best media mix
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on in *** (ROI)
- Regular report & ad-hoc report as needed
- Bachelor degree or above
- 2-5 years' experience in related function
About the client:
My client is an fmcg company, provide competitive opportunity.
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