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IP - Product Marketing Head

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Salary Negotiable

Location Shanghai

FULL_TIME

Consultant Vera Shen

JobRef 1235890/001

Date posted 18 April 2023

shanghai marketing/product-brand-marketing 2023-04-18 2023-06-17 fmcg Shanghai CN Robert Walters https://www.robertwalters.cn https://www.robertwalters.cn/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true

This role is to lead a team with creative and design and product marketing.

Key Responsibilities:

  • Lead a team to conduct the strategy and implementation for China Specific range to fit for the market, includes develop the specific requirement from different channels, such as B&M, Online and rapid delivery
  • Insights on dynamic China consumer markets for general toys and young adult toys, able to catch up trends and networks in China with leading factories and resources
  • Manage the ROI of product develop investment and return on sales, includes moulds, packaging, and material costs
  • Lead a designer team to create products, includes industrial design(outlooks)&packaging design, to improve product grading
  • Manage the supply chain, to create lean and quick response factory sources
  • Maintain good relationship with toy supply chain& Ensure compliance to all Product Safety Requirements
  • Control and approve the production cost and continue optimzing

Key Requirements:

  • 6 years working experience on R&D or category management
  • Love toys, have passion to create new things
  • Love to face the challenges and creative on solution
  • New brand working experience is preferrable
  • Well experienced of China Retail envoirment, especially on new brand development
  • Numberic driven mind-set
  • Able to compliance with all business partners, legal and ethics standards
  • Experienced implement IP on products
  • Able to communicate in English
  • Able to work under pressure and dynmaics environment

Get in touch

contactConsultantImage

Vera Shen

+86 21 51535921

vera.shen@robertwalters.com.cn

1636166 1636166 1636166
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